Insights

Google Lighthouse Performance

The Google Lighthouse performance score is a metric that measures the speed and performance of a website. It’s an overall score that ranges from 0 to 100 and is generated based on a number of different performance metrics, such as the time it takes for a website to load, the time it takes for a website to become interactive, the size of the resources used by the website, and other factors that impact the user experience.

A high performance score in Google Lighthouse indicates that a website is fast and responsive, which can lead to a better user experience and improved search engine rankings. On the other hand, a low performance score can indicate that a website is slow and unresponsive, and can negatively impact the user experience.

Mobile Performance
20%
Desktop Performance
47%

Core Web Vitals

Core Web Vitals are a set of specific factors that Google considers important in a webpage’s overall user experience. Core Web Vitals are made up of three specific page speed and user interaction measurements: Largest Contentful PaintFirst Input Delay, and Cumulative Layout Shift.

VitalMobileDesktopTarget
Largest Contentful Paint7.7 s1.8 s< 2.5 s
First Input Delay1,050 ms270 ms< 100ms
Cumulative Layout Shift0.2030.182 0.1

Tracking scripts

All the tracking scripts on the site generated ~1 MB of data

A tracking script is a code snippet designed to track the flow of visitors who visit a website. Media, advertising, and analytics organisations will provide a script to add to your website that sends data directly to their servers. This data can then be used to measure goals and conversions, analyse user behaviour, and influence advertising campaigns.

Consider how much of this data you actually need and use? How often do you review the analytics data, and does this inform genuine change? Are you actively running social media campaigns? Consider pausing or removing tracking scripts that aren’t being actively used.

stats.wp.com 1 3 KB
cdn.branch.io 1 22 KB
s.go-mpulse.net 1 49 KB
tags.tiqcdn.com 3 20 KB
api2.branch.io 2 1 KB
cdn.taboola.com 9 235 KB
c.go-mpulse.net 1 944 B
sb.scorecardresearch.com 3 4 KB
googletagmanager.com 4 205 KB
c2.taboola.com 1 16 KB
pixel.wp.com 1 218 B
trc.taboola.com 6 9 KB
nr-events.taboola.com 3 1 KB
trc-events.taboola.com 1 494 B
la-trc-events.taboola.com 1 494 B
ads.pubmatic.com 3 145 KB
google-analytics.com 5 42 KB
newscorpau.sc.omtrdc.net 1 423 B
cm.everesttech.net 1 541 B
securepubads.g.doubleclick.net 12 184 KB
stats.g.doubleclick.net 2 1 KB
hbopenbid.pubmatic.com 1 202 B
ib.adnxs.com 5 4 KB
htlb.casalemedia.com 1 783 B
adservice.google.com 1 642 B
acdn.adnxs.com 1 17 KB
jadserve.postrelease.com 1 713 B
ih.adscale.de 2 1 KB
pixel.rubiconproject.com 6 4 KB
cm.g.doubleclick.net 13 9 KB
simage2.pubmatic.com 3 2 KB
sync.taboola.com 7 3 KB
match.adsrvr.org 7 6 KB
dis.criteo.com 1 698 B
id5-sync.com 1 971 B
x.bidswitch.net 2 470 B
u.openx.net 4 2 KB
eb2.3lift.com 3 1 KB
image6.pubmatic.com 1 3 KB
ssum-sec.casalemedia.com 3 4 KB
sync-t1.taboola.com 2 630 B
pips.taboola.com 1 330 B
cds.taboola.com 1 123 B
sync-tm.everesttech.net 18 11 KB
s.amazon-adsystem.com 7 6 KB
um.simpli.fi 1 989 B
ups.analytics.yahoo.com 2 1 KB
image2.pubmatic.com 4 2 KB
aax-eu.amazon-adsystem.com 3 2 KB
image4.pubmatic.com 1 356 B
dsum-sec.casalemedia.com 5 3 KB
px.ads.linkedin.com 1 702 B
image5.pubmatic.com 1 541 B
dsum.casalemedia.com 2 1 KB
ssum.casalemedia.com 1 717 B
ps.eyeota.net 2 1 KB
usermatch.krxd.net 1 372 B
t.pubmatic.com 1 310 B
tags.bluekai.com 1 767 B
beacon.krxd.net 1 444 B
simage4.pubmatic.com 1 356 B
js-agent.newrelic.com 1 13 KB
bam.nr-data.net 1 625 B
match.taboola.com 1 229 B
googleads.g.doubleclick.net 2 1 KB
google.com 2 2 KB
rtd.tubemogul.com 1 482 B
rtd-tm.everesttech.net 2 1 KB
cms.quantserve.com 1 794 B

Opportunities

Remove third party font files

Font files should be loaded from the same hosting as the website because

  1. Increased loading time: Third-party sub-resources, such as scripts, fonts, or images, need to be downloaded from a separate server before they can be displayed on the website. This can increase the overall loading time of the page, leading to a slower user experience.
  2. Dependence on external servers: The loading of third-party subresources is dependent on the availability and performance of the external servers that host them. If these servers are slow or unavailable, it can result in slow page loading times or even errors.
  3. Increased risk of security threats: Third-party subresources can introduce security risks to a website, as they can contain malicious code or be used to track user activity.
HostFont
fonts.gstatic.comKFOlCnqEu92Fr1MmWUlfBBc4AMP6lQ.woff2
fonts.gstatic.comKFOmCnqEu92Fr1Mu4mxKKTU1Kg.woff2
fonts.gstatic.comKFOkCnqEu92Fr1Mu51xIIzIXKMny.woff2
fonts.gstatic.comKFOjCnqEu92Fr1Mu51TzBic6CsTYl4BO.woff2
fonts.gstatic.comieVl2ZhZI2eCN5jzbjEETS9weq8-19K7DQk6YvM.woff2
fonts.gstatic.comieVi2ZhZI2eCN5jzbjEETS9weq8-32meGCQYb9lecyU.woff2
omny.fmopen-sans-latin-600-normal.0270e39b.woff2
omny.fmopen-sans-latin-700-normal.58fa2153.woff2
omny.fmopen-sans-latin-400-normal.abd3eb12.woff2

Replace jQuery and jQuery libraries with more modern code

jQuery is a popular and widely-used JavaScript library that simplifies web development by providing a set of tools and functions to interact with HTML documents, handle events, create animations, and make asynchronous HTTP requests.

In the past, jQuery was a very popular choice for web development because it simplified many common tasks and provided a consistent and cross-browser-compatible API. However, with the advancement of modern web technologies and improvements in browser capabilities, the need for jQuery has decreased.

Many modern web frameworks and libraries, such as React and Angular, provide their own set of tools for handling common tasks and interacting with the DOM, making jQuery less necessary in many cases. The Javascript engine in modern browsers have also become more consistent in the feature implementations often eliminating the need for a library like jQuery.

jQuery represents an opportunity because:

  1. Performance: While jQuery is a powerful and useful library, it can slow down website performance due to its large size and complex code. Modern browsers have also improved their native support for many of the features that jQuery provides, reducing the need for it.
  2. Maintainability: jQuery code can be difficult to maintain and update, particularly as web technologies evolve and change. This can make it harder for developers to keep up with best practices and standards for web development.
  3. Accessibility: Some jQuery plugins and features can create accessibility issues, particularly for users who rely on assistive technologies. This can make it harder for people with disabilities to use and access websites.
jquery.js 84 KB
_static 5 KB

First Contentful Paint

First Contentful Paint (FCP) is a performance metric that measures the time it takes for the first piece of content to be rendered on the screen when a user navigates to a web page. This content can be any visual element on the page, such as text, images, or a background color.

FCP is important because it directly affects the perceived speed of a website, and can impact user engagement and conversion rates. A faster FCP can lead to a better user experience and improved performance.

Here are a few ways you can optimise your FCP:

  1. Optimise images: Large, unoptimised images can slow down a page’s FCP. You can optimise images by compressing them, reducing their dimensions, and choosing the right format for each image.
  2. Minimise HTTP requests: Each resource requested by a web page, such as images, scripts, and stylesheets, requires a separate HTTP request. Minimising the number of HTTP requests can help to reduce the time it takes for a page to render.
  3. Prioritize critical content: Prioritizing critical content, such as above-the-fold content, can help to ensure that users see something on the screen quickly, even if the rest of the page is still loading.
  4. Reduce server response time: A slow server response time can significantly impact FCP. Optimizing server-side code and server settings can help to reduce response times and improve FCP.
  5. Use a performance monitoring tool: There are many tools available that can help you monitor your website’s performance, including FCP. These tools can help you identify performance issues and track your progress as you implement optimizations.
MobileDesktop
Score41%92%
Timing3.3 s0.9 s

Largest Contentful Paint

MobileDesktop
Score3%70%
Timing7.7 s1.8 s

Total Blocking Time

MobileDesktop
Score0%10%
Timing6,660 ms820 ms

Cumulative Layout Shift

MobileDesktop
Score61%67%
Timing0.2030.182

Speed Index

MobileDesktop
Score0%3%
Timing19.7 s5.0 s

Time to Interactive

MobileDesktop
Score0%3%
Timing44.0 s10.3 s

Max Potential First Input Delay

MobileDesktop
Score0%42%
Timing1,050 ms270 ms

First Meaningful Paint

MobileDesktop
Score68%92%
Timing3.3 s0.9 s

Eliminate render-blocking resources

MobileDesktop
Score48%81%
InsightPotential savings of 960 msPotential savings of 230 ms

Properly size images

MobileDesktop
Score100%75%
InsightPotential savings of 220 KiB

Defer offscreen images

MobileDesktop
Score34%72%
InsightPotential savings of 488 KiBPotential savings of 288 KiB

Minify JavaScript

MobileDesktop
Score83%94%
InsightPotential savings of 48 KiBPotential savings of 46 KiB

Reduce unused CSS

MobileDesktop
Score55%93%
InsightPotential savings of 322 KiBPotential savings of 320 KiB

Reduce unused JavaScript

MobileDesktop
Score0%28%
InsightPotential savings of 1,283 KiBPotential savings of 1,313 KiB

Serve images in next-gen formats

MobileDesktop
Score68%98%
InsightPotential savings of 149 KiBPotential savings of 221 KiB

Enable text compression

MobileDesktop
Score88%100%
InsightPotential savings of 46 KiBPotential savings of 45 KiB

Reduce initial server response time

MobileDesktop
GradeFailFail
InsightRoot document took 880 msRoot document took 660 ms

Avoid multiple page redirects

MobileDesktop
Score40%66%
InsightPotential savings of 1,560 msPotential savings of 460 ms

Avoid serving legacy JavaScript to modern browsers

MobileDesktop
Score89%98%
InsightPotential savings of 29 KiBPotential savings of 23 KiB

Avoid enormous network payloads

MobileDesktop
Score15%8%
InsightTotal size was 5,481 KiBTotal size was 6,146 KiB

Serve static assets with an efficient cache policy

MobileDesktop
Score5%4%
Insight146 resources found162 resources found

Avoid an excessive DOM size

MobileDesktop
Score0%0%
Insight7,288 elements7,298 elements

Reduce JavaScript execution time

MobileDesktop
Score0%29%
Timing21.9 s5.4 s

Minimize main-thread work

MobileDesktop
Score0%2%
Timing39.7 s11.2 s

Ensure text remains visible during webfont load

MobileDesktop
GradeFailFail

Reduce the impact of third-party code

MobileDesktop
GradeFailFail
InsightThird-party code blocked the main thread for 4,700 msThird-party code blocked the main thread for 530 ms

Largest Contentful Paint image was lazily loaded

MobileDesktop
GradeFailFail

Does not use passive listeners to improve scrolling performance

MobileDesktop
GradeFailFail

Avoid document.write()

MobileDesktop
GradeFailFail

Image elements do not have explicit width and height

MobileDesktop
GradeFailFail